Wherehouse builds your listings for Takealot and Makro, and links your offers on Amazon , from the store or ERP you already use. You choose what goes live. Then stock, prices and orders stay in sync, for every brand you carry.
Where your stock lives · stays the source of truth
Your marketplaces · listed or linked, then kept in sync
Your books · every fee and invoice
Trusted by South African brands and distributors
Approved vendor, reviewed by Takealot sellers
Sell the same stock in two places without sync and you’ll oversell. That means cancelled orders and a hit to your rating. So we always pair the two.
We list your range
From your store or ERP data. 25 to 100 listings a month included on a plan, then R5 per SKU.
We connect your stock
Your store or ERP stays the source of truth. Every marketplace follows it.
You sell without cancelling orders
Orders land in your hub, stock drops everywhere, fees hit your books.
Listing on its own?
We don’t sell it. Listing without sync is how oversells start.
We do our best work for brands and distributors who already have a system of record. If that’s you, most are live in under 5 days. If it isn’t, we’ll tell you upfront.
Not sure? Book the call. If we’re not a fit, we’ll say so in 20 minutes and point you somewhere better.
You already have great product data. It lives in your ERP, on your own store, in supplier sheets, in marketing assets. The problem isn’t the data, it’s reshaping it for every channel.
Different category trees, attribute names, image rules, barcode requirements and loadsheet formats. One product catalogue, four sets of rules.
Listing one SKU is annoying. Listing hundreds across multiple marketplaces becomes a full-time admin job, right when you should be focused on selling.
Every week a SKU isn’t live is a week of missed search impressions, missed buy-box opportunities and competitors taking the share.
One catalogue in. Channel-ready listings out. No spreadsheets per marketplace, no copy-paste, no listings analyst.
We connect to your ERP, inventory system, Shopify or WooCommerce store, existing marketplace accounts and supplier feeds. Whatever has product data today.
SKUs from different systems merge into a single product record. Where descriptions, titles or attributes are thin, our AI enrichment fills the gaps so listings are marketplace-ready, not generic.
We reshape your catalogue into each marketplace’s exact format and submit it through their API or seller portal. Approvals tracked and rejections flagged with the exact field to fix, so the path back to live is clear.
Supported marketplaces
How a product gets live depends on the marketplace. Here’s exactly what we do on each one. Every one stays synced to your stock afterwards.
AI-enriched, Takealot QCWe shape your data for Takealot QC and submit in bulk. If the product already exists, we attach your offer instead.
See Takealot listing Link to existing pagesAmazon doesn’t allow new pages through us, so we link your offers to products already on Amazon, by barcode, ASIN or Amazon link.
See Amazon listing AI-enriched, draft then QCWe create a Makro draft, then send it to QC from inside Wherehouse. If Makro already has the product, we attach your offer.
See Makro listing AI-enriched, straight to QCHome, DIY and garden ranges, shaped for Leroy Merlin and submitted to its QC in one step.
See Leroy Merlin listing Product feedWe keep a product feed current with your products, prices and stock. Bobshop lists what’s in it, with no approvals queue.
See Bobshop listing No QC queueLoot publishes without a QC queue. List as-is with your own data, or enrich it with AI.
See Loot listingGrowth includes 25 listings a month and Retail 100, then R5 per SKU. Unused listings don’t roll over. One platform, one workflow, from list to live to selling.
Once you’re live, the same platform that listed your products keeps them in sync, captures the orders that come back, and gives you a single view across every channel you sell on.
Stock levels from your ERP or store push to every connected marketplace, so you don’t oversell.
Marketplace orders land in your ERP or accounting system automatically. No retyping, no missed picks.
See sales, top SKUs, real profitability and listing status across every marketplace in a single view.
Push prices from your ERP, with a rule per marketplace that builds in its fees, like +10% on Takealot.
The buy box is the default “Add to cart” offer. On Takealot, Amazon and Makro, the repricer moves your price within the floor you set, so you never win a sale at a loss.
For AI-enriched channels (Takealot, Makro, and Leroy Merlin), we submit on your behalf and track approvals all the way through. The QC turnaround depends on the marketplace. Listing is best effort, and most sellers see a 90%+ success rate.
On Amazon, we link your offers to pages that already exist. Bobshop lists from a product feed we keep current, and Loot publishes without a QC queue, so both can be live within days of onboarding.
Distributors and specialist retailers who run their whole marketplace business from the system they already had.
Filmed at eCommerce Live 2026
Supernova Brands and GCT Brands on getting time back from manual listing, our Head of Onboarding on how it works, and Takealot’s advice for new sellers.
Brand distribution · B2B and retail
“Wherehouse eliminated our operational bottlenecks and gave us the total freedom to scale across multiple channels natively from our central hub.”
Specialist retail · Johannesburg
“Wherehouse let us reach every screen in South Africa, without changing how we work.”
Retailability · the group behind Edgars
“Great product Giovanni Joubert & Team. Thank you. We use Wherehouse with Legit, Boardmans and Keedo online shopping.”
One plan for most brands and distributors, a smaller one if you’re still growing into it. Prices include VAT and run month to month.
Included in every plan
For stores with a hub and under about 1,000 marketplace orders a month.
For brands and distributors doing up to 2,500 marketplace orders a month.
For groups, multi-brand distributors and high, steady volume.
Your team still runs the business. This is the work that comes off their desks.
Done by hand: two full-time people, R40,000+ a month.
Retail: R4,799 a month
Visit our 📚 documentation site for more information on authorising connectors. If you have any questions, please don't hesitate to reach out to us at 📨 hello@wherehouse.co.za
20 minutes with someone who has connected hundreds of South African brands and distributors. You’ll leave knowing exactly what it takes, even if we’re not the right fit.
Black Friday is Friday 27 November. Book your fit call by Thursday 6 November and you’ll be live, with test orders run, before the rush.