Wherehouse
🚀 Product listing for Takealot

Get your range live on Takealot, synced to the system you already use.

Wherehouse turns the product data already in Shopify, WooCommerce, Cin7 Core into Takealot listings shaped to pass QC. You choose what goes live. Then stock and prices stay right on Takealot, so you don’t sell stock you don’t have.

  • ✅ Live in 14 days or month two is free
  • ✅ No setup fee
  • ✅ A named person on your account
  • ✅ Month to month
takealot.com Seller Success Network Approved vendor, rated 5/5 by Takealot sellers. Referred by the Seller Success Network? Your new account gets 10 complimentary listing credits.

Where your stock lives · stays the source of truth

ShopifyWooCommerceCin7 CoreUnleashedZohoIQ Retail
Takealot

Listed from your data, then kept in sync

  • ✅ Listings shaped for QC
  • ✅ Stock in step
  • ✅ Prices with your rules
  • ✅ Orders and fees back

Your books · every fee and invoice

Xero Quickbooks Online Zoho Books

Trusted by South African brands and distributors

  • Supernova Brands
  • Edgars
  • Kitchenique
  • Noola
  • Versus Socks
  • Fieldbar
  • Auto Supply
  • Legit
R1.7B+
marketplace revenue a year flows through Wherehouse
2.4m+
products kept in sync
Since 2019
connecting South African brands and distributors

A Takealot listing is only as good as the stock and price behind it.

Every SKU you list is one more stock number and one more price to keep right. Get either wrong and you cancel orders or sell at a loss.

Oversells that hurt your rating

One stock number everywhere

Sell the last unit in your shop and on Takealot at once, and you cancel an order. That hurts your seller rating. Your store or ERP stays the source of truth, and Takealot follows it.

Prices that leak after fees

The right price after Takealot’s cut

A price that works in your shop can lose money once the success fee and fulfilment fee come off. A price rule per channel builds that in, like +10% on Takealot.

Orders retyped by hand

Orders land in your hub

Takealot orders drop into your store or ERP, and stock drops everywhere else. No retyping, no missed picks.

Fees nobody reconciles

Fees land in your books

Success fees, fulfilment fees and payouts go to Xero, QuickBooks or Zoho Books, so your books match what Takealot paid.

Want to win the buy box? That’s the default “Add to cart” offer. The repricer is a separate add-on that moves your price within the floor you set. See the Takealot repricer →

From your catalogue to live on Takealot.

Four steps, done with you. No loadsheets, and no learning the seller portal.

  1. We connect your stock system

    Shopify, WooCommerce, Cin7 Core or your ERP. Your product data stays where it is.

  2. AI fills the gaps for QC

    Titles, attributes and descriptions shaped for Takealot from your own data. It doesn’t invent product facts.

  3. We submit in bulk

    Your range goes to Takealot QC in batches. If a product already exists on Takealot, we attach your offer instead of creating a duplicate.

  4. You see what passed

    Every submission shows its QC status. If one fails, you get a plain-English reason and the field to fix at source.

Honest expectation: Takealot approves listings through its own QC team, and sets the timing. What we control is the quality of what we submit. Listing is best effort: most sellers see a 90%+ success rate, and a listing can still fail QC. If a submission fails before it reaches Takealot, the credit comes back.

👋 Sent here by Makro or Takealot?

Listing gets you on the shelf. Sync keeps you there.

Sell the same stock in two places without sync and you’ll oversell. That means cancelled orders and a hit to your rating. So we always pair the two.

MakroTakealotLeroy Merlin
How listing works
  1. We list your range

    From your store or ERP data. 25 to 100 listings a month included on a plan, then R5 per SKU.

  2. We connect your stock

    Your store or ERP stays the source of truth. Every marketplace follows it.

  3. You sell without cancelling orders

    Orders land in your hub, stock drops everywhere, fees hit your books.

  4. Listing on its own?

    We don’t sell it. Listing without sync is how oversells start.

Built for one kind of seller. On purpose.

We do our best work for brands and distributors who already have a system of record. If that’s you, most are live in under 5 days. If it isn’t, we’ll tell you upfront.

✅ You’re a great fit if

  • You own a brand, or distribute brands in South Africa.
  • Your stock lives in Shopify, WooCommerce, Cin7 Core, Unleashed, Zoho, Sage, Odoo .
  • You hold the stock and sell every month, whether that’s 5 SKUs or 5,000.
  • You sell on Takealot, Amazon, Makro , or you want to.
  • You supply retailers like Yuppiechef, Superbalist or Takealot on purchase orders.
  • You’re tired of retyping orders, cancelling oversells and fixing prices by hand.

🙅 We’re not the right fit if

  • You’re still testing your first products, with no regular sales yet.
  • You only sell in one place, with no store or stock system behind it.
  • You want listings without stock sync. That’s how oversells happen.
  • You want an agency to run your store for you.

Not sure? Book the call. If we’re not a fit, we’ll say so in 20 minutes and point you somewhere better.

Brands and distributors like you, already running.

Distributors and specialist retailers who run their whole marketplace business from the system they already had.

Filmed at eCommerce Live 2026

What sellers say about auto listing

Supernova Brands and GCT Brands on getting time back from manual listing, our Head of Onboarding on how it works, and Takealot’s advice for new sellers.

Brand distribution · B2B and retail

Supernova Brands

+40%
GMV
  • Takealot, Amazon, Makro, Leroy Merlin and every brand store run from Cin7 Core
  • Yuppiechef and Takealot Supplier POs land straight in Cin7 Core
  • Real-time stock and price sync across every channel
Cin7 CoreTakealotAmazonMakroLeroy MerlinYuppiechefTakealot SupplierXero
“Wherehouse eliminated our operational bottlenecks and gave us the total freedom to scale across multiple channels natively from our central hub.”

Specialist retail · Johannesburg

Mr Vinyl

6,700+
SKUs live
  • 3 new marketplaces: Takealot, Makro and Bobshop
  • Shop floor and online stock in sync, in real time
  • Marketplace orders flow back into WooCommerce. Zero extra hires
WooCommerceTakealotMakroBobshop
“Wherehouse let us reach every screen in South Africa, without changing how we work.”

Retailability · the group behind Edgars

“Great product Giovanni Joubert & Team. Thank you. We use Wherehouse with Legit, Boardmans and Keedo online shopping.”
Richard McLennan Head of E-Commerce, Retailability On LinkedIn, June 2023
  • Edgars
  • Legit
  • Keedo

What sellers say on the Takealot Seller Success Network

takealot.com Seller Success Network Read every review

Seller Success Network review

Indispensable

“The amount of daily admin that Wherehouse has removed from our day-to-day business is spectacular. We couldn’t live without them. Selling through multiple channels has become manageable.”
John Seller review

Seller Success Network review

Takealot, Xero, Shopify connected

“The Xero automation is the best part. It just handles all our invoicing in the background so we don’t have to. It’s simple, it works, and it’s clearly built for the SA market.”
Pro-Group Takealot, Shopify and Xero

Seller Success Network review

The best platform

“The stock syncing, custom price rules, and the ability to change prices for each marketplace directly from Wherehouse is absolutely incredible.”
NEXA Audio Website, Takealot and more

Seller Success Network review

Reliable integration, exceptional support

“The integration side has made our listing and fulfilment admin significantly lighter. But the part that actually matters day to day is the support.”
DynamicCom Distributor, wide catalogue

Seller Success Network review

WooCommerce and Takealot sync

“A special shoutout to [the Wherehouse] team for helping us sync and manage hundreds of products between our WooCommerce and Takealot.”
Mr Vinyl WooCommerce and Takealot

Seller Success Network review

Takealot and DEAR Inventory in sync

“We use Wherehouse for our integration with DEAR inventory and we are very happy with the level of service and reliability of the Wherehouse integration.”
De Villiers Smit Takealot and DEAR Inventory

Priced against the ops hire, not the spreadsheet.

One plan for most brands and distributors, a smaller one if you’re still growing into it. Prices include VAT and run month to month.

Included in every plan

Unlimited SKUs Unlimited users

Growth

For stores with a hub and under about 1,000 marketplace orders a month.

R1,099 / month
  • 300 orders synced, then R4.40 per order
  • 25 product listings a month, then R5 each
  • Store, ERP, inventory and accounting connections
  • Retailer connectors at R750 each
  • API access

Enterprise

For groups, multi-brand distributors and high, steady volume.

Fixed set from your volume
  • One fixed invoice, set from your last 12 months of orders
  • Sync never stops, no matter the spike
  • Multiple brands, stores and warehouses
  • Custom API connectors

What’s in Retail, and what it costs to do another way

Your team still runs the business. This is the work that comes off their desks.

  • Setup done with you, every rule mapped, and a new connector if you need one An integrator: R15,000 to R30,000
  • Stock, price, order and PO sync on every channel An e-commerce admin: R15,000 to R25,000 a month
  • 100 product listings a month About 25 hours of loadsheets a month
  • Fees, payouts and credit notes in your books Bookkeeper hours every month end
  • Takealot stock recon claims R11,000 a month left with Takealot, on average
  • 2 retailer integrations R1,500 a month on Growth
  • Profit dashboard, plus the ChatGPT and Claude connector A BI tool, and someone to feed it
  • A named person on your account A ticket queue

Done by hand: two full-time people, R40,000+ a month.

Retail: R4,799 a month

Frequently Asked Questions

Visit our 📚 documentation site for more information on authorising connectors. If you have any questions, please don't hesitate to reach out to us at 📨 hello@wherehouse.co.za

How does Wherehouse list my range on Takealot? +
Why do Takealot listings need AI enrichment? +
Does the AI invent product information? +
What does listing cost? +
How long does Takealot QC take? +
What happens if Takealot rejects a listing? +
I only sell on Takealot. Is this for me? +
What happens after my products are approved and live on Takealot? +
Can you help me win the buy box on Takealot? +
I was referred by the Seller Success Network. Do I get listing credits? +

Bring your range. We’ll bring the shelves.

20 minutes with someone who has connected hundreds of South African brands and distributors. You’ll leave knowing exactly what it takes, even if we’re not the right fit.

  • ✅ A straight yes or no on fit
  • ✅ Which marketplaces suit your range
  • ✅ Your go-live date and your price

Black Friday is Friday 27 November. Book your fit call by Thursday 6 November and you’ll be live, with test orders run, before the rush.

Book my fit call

Where do you sell (or want to)?

We reply within one working day. If we’re not the right fit, we’ll tell you.